Our Story
A love story woven
into every thread
Claire, an American. Firat, a Turk. Two people, two continents, and one shared dream — to bring a little bit of Turkish magic into your everyday life.
How Peshi began
Two worlds,
one towel
Claire and Firat met by chance — and it was love at first sight. They spent years crossing the Atlantic to see each other, slowly weaving together not just a relationship, but a shared love for each other's cultures.
Over time, they dreamed of bringing a bit of Turkey to the U.S. — the breezy beaches, the art of laid-back lounging, and a way of life rooted in heritage but always open to reinvention. That dream became Peshi.
Our towels combine thousands of years of craft with modern design, made to feel good and look even better.
Shop the Collection →Crafted with
care & intention
Every Peshi is ethically made by skilled craftspeople in Turkey at a family-owned facility where we ensure fair wages and safe, supportive working conditions.
They're woven from 100% GOTS-certified cotton, OEKO-TEX® certified for safety, and soft enough for even the most sensitive skin.
Our Promise to You
Every Peshi towel is a commitment — to quality, to the planet, and to the artisans who make them.
Sustainably Sourced
100% GOTS-certified organic cotton, grown without pesticides or harmful chemicals.
Artisan-Made
Hand-loomed by skilled craftspeople in Turkey using traditional techniques passed down through generations.
Certified Safe
OEKO-TEX® certified — tested for over 100 harmful substances, so it's safe even for sensitive skin.
Ready to feel the
Peshi difference?
Join thousands of customers who've made the switch to towels that are better for them and better for the planet.